Human-first content for products and systems
I design the systems behind the words.
I’m Janey, a content strategist, content designer, and product manager. I’ve led content at FIS, Shopify, GitHub, and Carnegie Mellon, building the guidelines, docs, and processes that let teams (and their AI tools) get content right at scale.
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FIS × Anthropic
How do you write guidance that both designers and AI agents can follow?
Content foundations for a design system and the AI agents that use it
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The Browser Company
How do you talk to half a million people every week without a playbook?
Newsletters, release notes, and help-center processes for 500k+ Arc members
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GitHub
How do you grow a program that has outgrown its own front door?
GitHub Sponsors content and sign-up flow refresh
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New_ Public
What should a platform say when your comment might start a fight?
UX writing and translations enablement for the Public Spaces Incubator
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Ally.Guide / ProgramEquity
How do you turn concern into letters on a lawmaker's desk before the next election?
Brand and service refresh to help people mail their local representatives
How I work
Clarity for people. Structure for machines.
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A
Audit
Inventory what exists, who it serves, and where it breaks. Interviews, surveys, and data before opinions.
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B
Model
Define the structure: taxonomy, flows, voice, and the decisions each piece of content has to support.
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C
Systematize
Turn decisions into guidelines, templates, components, and agent instructions others can reuse.
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D
Ship and measure
Publish, train the team, watch the numbers, and iterate like any other product.
- Content Strategy and Editorial Teams whose content grew faster than its structure, or never had one.
- Content Design, UX Writing, and Storytelling Product and marketing teams shipping flows, pages, and launches that need to land.
- Content for Teams Design systems and orgs that want consistency at scale, for people and AI.
- Documentation and Training Products whose users (or employees) keep asking the same questions.
- Product Management and Marketing Content-heavy products and launches that need someone who speaks both languages.
Kind words
What collaborators say
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You elevate any content that you touch.
FIS -
You are a master at your craft.
The Browser Company -
You're totally rocking it, and I'm so glad to have your copy/linguistic expertise on the project!!
New_ Public
Let’s build something people understand.
Content strategy, design, and systems for products and teams.